First 6 months free — launch offer

Advertise where the Maldives is already looking.

Isthihaaru is the classifieds marketplace for Malé, Hulhumalé and every atoll in between. Pick your category, publish your ad in minutes, and see exactly who called, messaged or clicked through. Your first six months cost nothing.

Card on file · Not charged during the free period · Cancel any time

Property & Rentals · Hulhumalé ◆ Featured

Two-bed apartment, Hulhumalé Phase 2

MVR 18,000 / month

Sea-facing, eighth floor, fully furnished with a fitted kitchen and covered parking. Available from the first of next month, twelve-month lease.

2,481 views 96 calls 31 messages
The directory

Choose the category your customers actually browse

Every ad lives in one category, and shoppers browse by category. That's also how pricing works — a category where a single sale is worth lakhs costs more than a community noticeboard. You only ever pay for the aisle you're standing in.

Prime — high-value categories Standard — everyday business Community — near-free by design
Sample listings

What a live category looks like

This is the front of the marketplace — the page your customers land on. Ads are ranked by recency, with featured pins held above them. Tap a category to filter.

Sample listings — placeholder content for the demo, not real advertisements.

Three steps

From sign-up to first lead

The whole thing is a single sitting. Most advertisers are live before their coffee goes cold.

Step 01

Pick your category

Choose where your ad belongs and, if you want, narrow it to an island or a ward. Isthihaaru shows you how many people browsed that category last month before you commit to it.

Step 02

Build the ad

Photos, price, opening hours, a call button and a message box. Write it yourself or start from a layout built for your category — a dhoni needs different fields than a dentist.

Step 03

Publish and watch the leads

Your ad goes live immediately. The dashboard counts views, calls, messages and saves, so when the free period ends you'll know exactly what Isthihaaru is worth to you.


Pricing

Free for six months. Then only if it's working.

Every new advertiser gets six months at no charge — every feature, every placement, no reduced trial version. In month five we send you a report of what your ads actually delivered, and you decide what to pay for from month seven.

Starter

MVR299/ month after trial
MVR 0 for the first 6 months
  • 3 active ads in 1 category
  • Photos, call button, messages
  • Standard placement in category
  • Basic view and lead counts
  • Email support
Estimate my price

Spotlight

MVR1,999/ month after trial
MVR 0 for the first 6 months
  • Unlimited ads, all categories
  • Permanent top-of-category pin
  • Homepage carousel rotation
  • Category sponsorship option
  • API and bulk upload for large inventories
  • Named account manager
Estimate my price

What your category does to the price

Applied to the plan fee · never to add-ons

Tier Categories Plan fee
Prime Property & Rentals, Vehicles, Boats & Marine, Jobs & Careers × 1.6
Standard Home Services, Retail, Health, Food, Guesthouses, Education × 1.0
Community Events & Tickets, Community Notices × 0.5
Cost estimator

Work out your bill before you sign up

No surprises in month seven. Set it up the way you'd actually run it and see the number now.

Plan
Billing
Add-ons
Beyond the plan

Buy attention only when you need it

Add-ons are bought by the month and can be switched off the same day. Nothing here is bundled into a contract you can't leave.

MVR 249 / month

Featured pin

Your ad sits above the standard listings in its category with a coloured border. Useful for a sale week or a new opening, wasteful the rest of the year — so rent it, don't own it.

MVR 649 / month

Homepage carousel

A rotating slot on the front page, shown to everyone who visits Isthihaaru regardless of what they came looking for. Limited to a fixed number of slots per island.

MVR 399 once

Verified business

We check your registration and address once, then your ads carry a verified mark for good. Included free on Growth and Spotlight.

MVR 35 per lead

Pay per lead

Instead of a bigger plan, pay only when someone calls or messages you. Set a monthly cap and Isthihaaru stops promoting once you hit it.

From MVR 3,900 / month

Category sponsorship

One business per category per island gets its name on the category header and first position on every page of results. Sold in three-month blocks.

Free forever

The free tier

One ad, 30 days at a time, no card needed. It exists so the categories stay full — an empty marketplace is worth nothing to the people paying for it.


Straight answers

The questions everyone asks first

What actually happens at the end of six months?
At day 150 you get a report showing what your ads delivered — views, calls, messages and the categories they came from. You then pick a plan, or do nothing and drop to the free tier. Your ads are never deleted, and we never charge a card without telling you first.
Why do you want a card if it's free?
So that month seven is a decision you already made, not a re-signup. The card is authorised, never charged during the free period, and you can remove it and stay on the free tier at any point.
Why does Property cost more than Community Notices?
Because one lead is worth more. A single apartment let or boat sale pays for years of advertising; a lost-cat notice pays for nothing and shouldn't be priced as if it does. The multiplier applies to your plan fee only — add-ons cost the same in every category.
Can I switch categories later?
Yes, once per billing period at no cost. If you move to a more expensive tier the change is pro-rated from the day you switch; if you move down, the credit lands on your next invoice.
What counts as a lead?
A phone number revealed, a call placed through the ad, a message sent, or a click through to your own website. Repeat actions from the same person inside 24 hours count once, and you can dispute any lead in the dashboard for 30 days.
Can I pause instead of cancelling?
Yes. Pause keeps your ads, photos and reviews intact but hides them from the directory, and pauses billing with them. Guesthouses and seasonal businesses use it every year.

Six months to prove it's worth paying for.

No contract · No setup fee · Ads stay yours

Start advertising free